Titan Raga always ensures a emotional bond in all its commercials. This Wedding season, Titan raga has rolled out a thought provoking commercial for women to 'Make her Choice' with the tag line - "Her life, Her Choice".
The Ad features Kathrina Kaif as a bride getting ready for the 'Big Day'. The ad highlights the pressure Indian women faces to get married because of peer pressure (friends, relatives, family, etc). The ad clearly conveys the message 'Not to get married for a wrong reason' and one should get married 'when someone deserves
your time’.
Towards the end of the commercial, they show the mesmerizing Titan Raga and Kathrina voice over says, "Titan Raga. Khud se naya rishta (a new relationship with oneself)". Titan has done a great brand positioning. Kudos to Ogilvy & Mather creative agency for giving out such a beautiful Ad.
As the wedding Bells Ring, Titan Watches will Tick!!
